ABOUT

The Board of Directors and Staff at the USBG National Charity Foundation are comprised of a diverse group of beverage, hospitality, and nonprofit professionals.
Board Of Directors
Naomi Ayala
Director
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Dallas-based Naomi Ayala was born and raised in Fort Worth, Texas, and attended Texas Christian University. She has worked in the hospitality and spirits industries since 2004 across the Northeast and Texas but finds her passion lies in service. She is an experienced fundraiser and is active in the non-profit sector serving on the boards of service organizations and sitting on fundraising committees for no-kill animal shelters and agencies advocating and serving children with developmental differences. But the primary focus of her work benefits survivors of domestic abuse, sexual violence, and human trafficking, as well as veterans, women, and children experiencing homelessness. She has served on the USBG Dallas Chapter Board of Directors since 2018 and as Southwest Regional Chair of the National Council of Chapters since 2020. In addition, she frequently hosts the USBG Foundation Weekly. Naomi cherishes spending time with her family at cookouts and Texas Rangers games and relaxing with her three enormous pups.

Kim Haasarud
Director
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Kim Haasarud currently serves on the USBG Board of Directors as President.  She’s authored eight cocktail books and owns Liquid Architecture, a beverage consultancy that works with national restaurant and hotel chains worldwide.  She’s also the Business Director for Arizona Cocktail Week and Rattle & Rum, a craft cocktail event catering company.  She was also honored by the James Beard Foundation, is a member of Les Dames D’Escoffier, and is a frequent contributor to various media outlets, including the Arizona Republic. Her most recent endeavor is the “The Cocktail Collaborative” (dubbed “The LAB”) in Phoenix, Arizona, a non-profit organization that serves as a brick and mortar space for beverage professionals to hone their skills and use as a development space. She lives in Phoenix with her husband and two children.

Kyle McHugh
Director
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A USBG member since 2007, Kyle McHugh is the former President of the USBG and is one of the preeminent beer, wine, and spirits experts working in the beverage industry today. He is a Certified Spirits Professional, an Advanced Sommelier candidate with the Court of Master Sommeliers, a Certified Cicerone candidate, and a trained BJCP beer judge. Kyle and his work have been featured in countless media outlets, including Food & Wine, Wine Enthusiast, Fine Living Network, NBC-5 Chicago, WCIU-26 Chicago, New York Times, Chicago Tribune, Chicago Sun-Times, Chicago Magazine, Michigan Avenue Magazine, Cheers, Paper, Santé, TimeOut Chicago, Chicago Reader, and many more.

Chris Patino
Director
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Chris Patino is currently the VP of Client Services & Creative Lead for Simple Serve. He is a spirits professional with a wealth of industry knowledge looking to build brands, strengthen relationships, and change perceptions, all by challenging the status quo, helping others to think differently, and developing the platforms necessary to build an emotional connection with both trade and consumers alike. He has held the position of Director of Brand Education at Pernod Ricard USA, and prides himself on being a forward thinking industry expert with an emphasis on brand education, drinks strategy, trends research/analysis and building trade affinity through experiential, social and good old fashion interpersonal communication. Chris has a B.A. in Communications from University of California, Santa Barbara.

Trish Renehan Vodrazka
Director
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Tony Devecenzi
Director
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Tony Devencenzi has worked in various positions within the service industry for over 25 years.  In the mid-2000s he became swept up in the cocktail renaissance happening in San Francisco and spent the next decade behind the bar at some of the premier venues in the area.  After a horrific car accident in 2008, the bar community stepped up to keep him afloat until he could get back to bartending.  This charitable action led to his co-founding of the Bartender Relief Fund - which in turn inspired and was subsequently absorbed into the Bartender Emergency Assistance Program at the USBG Foundation. His first-hand knowledge of how charitable grants can prevent financial and psychological ruin drives his passion for the cause.  Tony has stepped away from the bar and is currently the Northern California Steward of the Brand for WhistlePig Whiskey.  He lives in San Francisco on Treasure Island with his wife and two adorable cats.

Frank Martucci
Director & President
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Frank Martucci is currently the Director of Beverage & Nightlife for Bally's Corporation casino properties. Frank started Project Broken Wheel Foundation in Rhode Island, which has given back over 1,000 refurbished bicycles to underprivileged children. Frank has been honored by Rhode Island Hospitality in 2013 as “Volunteer of the Year” & 2017 “Tourism Employee of the Year”.  In 2011, Frank co-founded and became President of the USBG's Rhode Island chapter and received the Barsmarts Advanced certification. 

Carlos Paiva
Director
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Carlos Paiva is a seasoned industry professional, currently, a bartender at Service Bar D.C., and previously served as a Regional Representative for the Northeast Region of the USBG. Carlos has been an active member of the D.C. local chapter since 2015. Having worked in several front-of-house positions since the early 2000s has helped him find a love for the industry, especially bartending. Carlos is currently focused on providing mentorship and best practices for up-and-coming bartenders.

Aaron Smith
Director & Secratery
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Aaron Smith started in the hospitality industry at 18, began managing restaurants at 21, and opened his first bar/restaurant at 28. Before becoming taken by the familial atmosphere of restaurants, his first professional passion was non-profit work. Aaron has been serving as the Executive Director of the United States Bartenders' Guild and the acting Executive Director of the USBG Foundation since 2013.  Aaron believes that the hospitality industry needs and deserves great leadership, and through the Guild and Foundation, he focuses on creating development opportunities for hospitality professionals across the country. He lives in San Francisco’s North Beach neighborhood with his husband, Valter, and their rescue dog, Charlie.

Trish Renehan Vodrazka currently works at DR Hospitality, LLC, a Phoenix-based restaurant group. While working in the hotel bar and restaurant industry in Arizona since 1989 she offers consultancy services ranging from event planning, catering, and charity fundraising to education on wine, sake, spirits, and beer as well as restaurant management and openings, company training, and social media and marketing.

Staff
Aaron Smith
Acting Executive Director
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Aaron Smith started in the hospitality industry at 18, began managing restaurants at 21, and opened his first bar/restaurant at 28. Before becoming taken by the familial atmosphere of restaurants, his first professional passion was non-profit work. Aaron has been serving as the Executive Director of the United States Bartenders' Guild and the acting Executive Director of the USBG Foundation since 2013.  Aaron believes that the hospitality industry needs and deserves great leadership, and through the Guild and Foundation, he focuses on creating development opportunities for hospitality professionals across the country. He lives in San Francisco’s North Beach neighborhood with his husband, Valter, and their rescue dog, Charlie.

Genevieve Porter
Sr. Program Manager
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Genevieve Porter has over ten years of experience in the nonprofit development sector.  She has held Development Manager and Officer positions at several international nonprofit organizations. She specializes in organizational and program management, grantmaking, raising funds from major individual and institutional donors, and managing corporate partnerships. Genevieve believes in making non-profits the best version of themselves, and she strives to implement the personnel and processes to ensure that this is accomplished. Genevieve has a B.S. in Aerospace Engineering from California Polytechnic State University, San Luis Obispo. She currently lives in Northern California with her partner and their yard chickens.