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Who is Our Average COVID-19 Grant Recipient?


Fundraising continues as the USBG Foundation strives to reach goal of $18 million

HENDERSON, NV (MAY 27, 2020) - The USBG National Charity Foundation announces today that it has aggregated a profile of the average recipient of its Bartender Emergency Assistance Program's COVID-19 Relief Campaign grant.

Grant recipients find themselves experiencing all or some combination of food insecurity, housing insecurity, and medical needs.

According to data pulled from the USBG Foundation’s database, the average grant recipient:

  • Is most likely to be a bartender (85% bartenders; 13% bar servers; 2% other)

  • Is between the ages of 30 and 39

  • Has worked in the bar industry full-time for 10+ years

  • Has 1+ dependents

  • Has an average household income of less than $50,000 per year

Grants have also been disbursed to recipients in all 50 states, Puerto Rico, and the U.S. Virgin Islands.

“Our industry is incredibly diverse and this pandemic has affected every kind of bartender you can imagine,” said Kim Haasarud, USBG National Charity Foundation volunteer board member. “From those working at boutique cocktail dens to those pulling pints at the local pub; cocktail servers at strip clubs and bowling alleys to bottle service at high-volume nightclubs. It’s the Foundation’s mission to help as many people as we possibly can and we call on everyone to continue helping us ease the burden on these hard-working people in their time of need. Our goal is to raise $18 million and every little bit helps, whether it’s $100 to $100,000. ”


What is the purpose of the Bartender Emergency Assistance Program?

BEAP was created in 2015 and has since operated continuously to assist qualified bartenders, bar backs, and bar servers who are in need of financial assistance as a result of a catastrophic event or an emergency hardship. The USBG National Charity Foundation adheres to a strict set of procedures in order to ensure that recipients are selected on an objective and nondiscriminatory basis.

What is the USBG National Charity Foundation’s COVID-19 Relief Campaign?

Via the campaign, modest, yet meaningful emergency grants of $150-500 drawn from generous donations will be allocated to as many eligible applicants as possible so as to be as impactful as possible. It’s important to be clear that these emergency grants are intended to supplement federal relief programs that are designed to help with larger, sustained expenses.

Statistics as of May 27, 2020:

Total initial applicants: +295,000

Total donors: 4,200

Total $ committed: $8 million

Total volunteers: +500

Total volunteer hours: +11,000

Link to donors and supporters to date: HERE


More information on the USBG National Charity Foundation’s COVID-19 Relief Campaign can be found HERE.

Follow updates through USBG National Charity Foundation social media channels: IG/FB/TWITTER: @usbgncf/@USBGNCF/@USBGNCF

Tune into the USBG National Charity Foundation’s weekly Instagram Live briefing @usbgncf on Thursday, May 28 at noon Pacific/3 p.m. Eastern.


About the USBG National Charity Foundation

The USBG National Charity Foundation, a 501(c)(3) charitable organization, advances the lifelong stability and well-being of service industry professionals through education and charitable activities. The USBG Foundation accomplishes this mission through programming that focuses on social responsibility, community service, and philanthropy. The USBG Foundation was formed in 2012 to expand the charitable impact of the United States Bartenders’ Guild (USBG) community. You can learn more about the USBG Foundation at

About the Bartender Emergency Assistance Program

The purpose of the Bartender Emergency Assistance Program is to assist those in the bar industry who are in need of assistance as a result of a catastrophic event or an emergency hardship. Fire, weather, medical, national crisis, or a family emergency, the BEAP is here to assist bartenders in their time of need. Our goal is to assist as many qualified industry members as possible each and every year. We are striving to ensure that the BEAP is sustained as a safety net for those in the industry who need it most. Our hope is that you will support us to "help us serve those who serve us.” Learn more at


Media inquiries:

Colin Baugh

Emblem Public Relations



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